Paid Media and Performance
We plan, launch, and optimise paid campaigns across LinkedIn, Google, and Meta with clear ROI and full visibility inside HubSpot.
Our B2B Paid Ads Approach
Our process focuses on building high-performing campaigns backed by data, not vanity metrics.
Why Paid Media Matters
Paid media should not just drive traffic. It should connect with strategy, data, and automation to create measurable revenue.
Digitalscouts helps you generate predictable results by managing campaigns end-to-end — from planning and creative to targeting, optimisation, and HubSpot reporting. We make sure every dollar spent builds your pipeline, not just impressions.
Ready to make your ad spend work harder?
Let’s design and manage paid campaigns that convert traffic into qualified pipeline.
The Problem We Solve
Most companies run paid ads but fail to see predictable results. Common challenges include:
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Poor targeting and low-quality leads
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Campaigns without clear objectives or attribution
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Creative that fails to connect with decision-makers
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No visibility across multiple ad platforms
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Limited automation between marketing and sales follow-up
We close the gap between strategy, platforms, and reporting so your paid campaigns drive measurable revenue outcomes.
What We Deliver
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Campaign Strategy and Setup
- Channel selection and audience segmentation
- Ad copy, visuals, and landing page structure
- Conversion and tracking setup
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Account-Based Marketing Setup
- Ongoing optimisation and A/B testing
- Budget pacing and bidding strategies
- Retargeting and audience expansion
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Enablement and Reporting
- HubSpot integration for full-funnel visibility
- Custom dashboards and attribution reports
- Insights to guide future budget and creative decisions
What You Get
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Paid media campaigns built for measurable ROI
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Optimised ad spend that connects directly to revenue
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End-to-end visibility across all platforms and channels
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Continuous testing and refinement to improve performance
Results You Can Expect
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Increased qualified lead volume and lower cost per lead
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Higher conversion rates from ad to opportunity
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Transparent ROI tracking in HubSpot
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Predictable growth through scalable campaigns
Built on Trust. Backed by Results.
Here’s what growth-minded leaders say about working with Digitalscouts.
The Digitalscouts team were a pleasure to deal with and no question was too stupid. They became an extension of our team, integrating our systems with custom-built API’s, and helped to migrate our website and assist with lead generation.
The Digitalscouts team combines solid marketing expertise with deep HubSpot knowledge. They listen, respond quickly, and deliver cost-effective solutions that work. Their ability to turn challenges into simple, practical outcomes sets them apart.
Digitalscouts team helped us with our digital marketing, website and SEO delivering outstanding results. The team was always willing and ready to go the extra mile and we cannot wait to get them back in on our next project.
Digitalscouts delivered an excellent website build on HubSpot CMS. The team hit the brief exactly, communicated clearly, and turned it around quickly with clean, efficient implementation. We would definitely recommend them for similar projects.
The Digitalscouts team brought deep HubSpot expertise to our project, helping us set up custom integrations, tailored marketing and sales workflows, and reporting aligned with our specific business needs.
Our knowledge base was underutilized—until Digital Scouts stepped in. The team delivered exactly what was promised, with no overpromising or underdelivering. Their work was strategic, efficient, and executed flawlessly.
The Digitalscouts team helped us with a complex HubSpot and Sage ERP integration. Their deep HubSpot expertise was crucial to the project’s success. Professional, communicative, and collaborative. Highly recommended.
The Digitalscouts team turned around our HubSpot in six weeks. In three days they identified the critical issues, set a clear plan, and kept us updated. We now trust our data, reporting works, and integrations run smoothly. We would gladly work with them again.
Digitalscouts was on time and on budget. They added features that made the webpage come alive and checked if we wanted that extra touch. Creative thinkers who listen then implement, not robotic. Great collaborative partners.
The DigitalScouts team helped us automate workflows and create custom quote forms that fit our needs perfectly. They were responsive, efficient, and professional throughout the process. We’re already looking forward to working with them again.
Why Digitalscouts
Frequently Asked Questions
We manage campaigns across LinkedIn Ads, Google Ads, and Meta, all integrated with HubSpot for tracking and attribution.
Yes. We create ad visuals, copy, and landing pages to ensure message consistency and higher conversion rates.
Yes. We can audit and improve your current campaigns to increase ROI, reduce cost per lead, and strengthen targeting.
Yes. We build and optimise full-funnel campaigns designed to generate awareness, engagement, and pipeline growth.
Book a Discovery Call
We help businesses like yours unlock measurable results and achieve a positive ROI through smarter strategies, automation, and RevOps alignment. Tell us about your goals, and let’s explore how we can work together to achieve them.

